Observa
  • Products
    • Shelf Audit
    • Continuity Coverage
    • Competitive Insights
    • On-Shelf Availability
    • Instant Redeemable Coupon Placement
    • Merchandising
    • Promotional Audit
    • Site Survey
    • Rapid Recall
    • Product Demo
    • Altruism
    • Data & Prediction Validation
  • Solutions
    • Consumer Packaged Goods
    • Brokers
    • Retailers
  • Features
    • Crowd
    • Your Field Team
    • Reporting
    • Data Validation
    • Mobile App
    • Machine Learning & AI
    • Extensible Technology
  • Resources
    • Blog
    • Webinars
    • Videos
    • News
  • Observers
    • Observer FAQ
    • Observer Sign Up
    • Observer Log In
  • Customers
    • Customer FAQ
    • Customer Log In
  • Contact Us
Select Page
Small Brands are Biting Away at Big Competitors

Small Brands are Biting Away at Big Competitors

by Mykaela Hopps | Aug 13, 2018 | Business, Customer Experience, Distribution, Retail

Years ago, the same big brands lived in the pantry of every home in the United States: the Heinz ketchup bottle, the stacks of Campbell’s soup, the Kraft Mac-and-Cheese boxes, and more. Now these brands are becoming obsolete within the average home. Instead, novel...
How to Make Sure You Have the Right Retail Broker

How to Make Sure You Have the Right Retail Broker

by Erik Chelstad | Aug 10, 2017 | Distribution, Retail

You have a growing business. You’ve been so busy developing your products to meet your customers’ needs that you barely have time to do anything else. But in order to get your product to your customers, you need that product in the right stores and presented in ways...
Why You Should Choose a Distributor for Your Company (and how to do it)

Why You Should Choose a Distributor for Your Company (and how to do it)

by Erik Chelstad | Jul 13, 2017 | Distribution, Retail

Distribution is a key part of any product based business, right up there with production, sales, and shopper marketing. Just because you’re a small company doesn’t mean you can ignore the need for efficient and cost-effective distribution. It’s common for companies to...

Categories

  • Business (38)
  • Observa (11)
    • Compliance Measurement (2)
    • Crowdsourcing (6)
  • Observers (5)
  • Retail (36)
    • Customer Experience (12)
    • Distribution (3)
    • Marketing (15)
    • Retail Audit (7)
    • Store Execution (10)
  • Technology (16)
    • Artificial Intelligence (2)
    • Blockchain (2)
    • Reporting & Analytics (6)
  • Uncategorized (1)
  • Careers
  • About Us
  • Privacy Policy
  • Terms of Service