OBSERVING & BLOGGING

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At Observa, we like to stay up to date with everything that goes on within our industry. This is why we have a blog. We want to share with you our findings from the business world so that you don’t miss out on anything. Below you’ll find numerous entries on different topics: popular trends, best strategies, important events and updates. Subscribe to our newsletter to stay in the loop and be the first to know what’s new!

Tariff Upset Trickles Down from CPGs to Retailers to Customers

Tariff Upset Trickles Down from CPGs to Retailers to Customers

After months of deliberation, President Trump’s tariff policies will now be enforced. These tariffs include a 10 percent tax on aluminum and a 25 percent tax on steel that Canada, Mexico, and the European Union (EU) ship to the United States. For perspective, Canada...

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Small Brands are Biting Away at Big Competitors

Small Brands are Biting Away at Big Competitors

Years ago, the same big brands lived in the pantry of every home in the United States: the Heinz ketchup bottle, the stacks of Campbell’s soup, the Kraft Mac-and-Cheese boxes, and more. Now these brands are becoming obsolete within the average home. Instead, novel...

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The Latest Gossip on Back-to-School Lunches

The Latest Gossip on Back-to-School Lunches

After months of entertaining energetic children, parents all over the United States are excited for the school bell to ring once again. As children head back into school hallways, parents head into grocery stores in an attempt to pack lunches that their kids will...

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Money & Pain: The New Sales Tax Supreme Court Decision

Money & Pain: The New Sales Tax Supreme Court Decision

On June 21, 2018, the Supreme Court declared that states have the right to tax online sellers that do not have physical stores within their state. This went against a twenty-six-year-old ruling and will have a massive effect on online retailers, brick-and-mortar...

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Mid-2018 Retail Check-In

Mid-2018 Retail Check-In

In a blink, the first half of 2018 passed. Those six months flew by, but not without plenty of excitement in the retail industry. Major disruptions hit the market, new players entered the game, and old players retired from their roles. In case you forgot about all the...

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Summertime Sells

Summertime Sells

by Mykaela Hopps, Observa Ah, summer. The “k-tchhh” sound of a can being cracked open at a backyard barbecue or around a campfire signals the beginning of the season. Nothing like chatting with your friends, wearing your shades, and (hopefully) avoiding sunburn....

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