PRODUCT DEMO

Make sure your product demos are executed and carried out correctly.

THE PROBLEM

Demos are a such a great way to introduce consumers to a new product, but they are expensive and short lived. Let Observa validate what’s happening during the short window of time when a demo is happening.

OUR SOLUTION

Observa with it’s speed and wide base of coverage can check on your demos when they are happening. As an example, we can have Observers go to all of the Costco stores on the west coast between noon and 3 on a Saturday for you.

AREAS OF CONCERN

You pick and choose what aspect of retail execution you want to check on, our products and services are highly customizable. These are the most common problems we see during a product demo.

Promotional-material

DEMO COMPLIANCE
Is your brand being represented the way you want? Is the agent speaking clearly and using your script? Do they know enough to answer questions about the products?

SKUs-check

PRICING
Is there a special price during your demo? Coupons laid out?

Store-placement

EXTRA STOCK
Demos should move a lot more product than a normal day. Is there sufficient stock on hand to deal with the great sales?

More-issues

DEMO?
Is the demo even happening? Not to surprisingly, it’s pretty common for 20-30% of scheduled demos to not happen.

WHY OBSERVA?

Observa is fast and cost effective, with straight forward pricing and no contracts or minimums.

Fixed-cost

FIXED COST
Our price-per-observation mode puts you in full control of your spend. With no minimums or hidden fees, you won’t run into any surprises.

Real-data

FAST DATA
As each observation is completed, the data is validated and becomes available to you via a dashboard, reports, and immediate notifications (email or SMS).

Unbiased-information

UNBIASED INFORMATION
Because our Observers are everyday shoppers, the information they collect is completely unbiased. Observa's platform validates the data and discards anything low quality or misleading.

Questions?

Send us a message and one of our team members will get back to you right away.

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