Observation Services
Expand your reach with our network of Observers
| CREDIT BLOCKS | 200 | 1,000 | 5,000 | 20,000 | 50,000 |
|---|---|---|---|---|---|
| COST PER CREDIT | $15 | $11 | $9 | $8 | $7.50 |
CREDIT BLOCKS | COST PER CREDIT |
200 | $15 |
1,000 | $11 |
5,000 | $9 |
20,000 | $8 |
50,000 | $7.50 |
| CREDITS | |
|---|---|
| Template Observation | 1 |
| Add-Ons | |
Image Recognition
| +0.10 |
Additional Data Point
| +0.10 |
Store Associate Conversation – Insights
| +0.25 |
Store Associate Conversation – Actions
| +0.5 |
Merchandising Activity
| +1 |
• A Template Observation includes pictures, videos, and
questions/answers in the form of one of the following
templates:
− Product Check
− Planogram Compliance
− Promotional
− Competitive Analysis
− Product Recall
• Includes Observa platform access at the Professional level
Observa Platform
Manage your field reps’ observations
Essentials
($25 monthly)- 1+ Observer
- 5G monthly data input per user
- 1 year data storage length
- 10 API calls per minute
- Observa AI Shelf Scan (requires setup)
- Unlimited dashboard and reporting users
- Standard reporting
Professional
($40 monthly)- 3+ Observers
- 20G monthly data input per user
- 2 year data storage length
- 200 API calls per minute
- Observa AI Shelf Scan (requires setup)
- Unlimited dashboard and reporting users
- Ingestion of external sales data
- Customized reporting
- Assigned customer success manager
Enterprise
($60 monthly)- 20+ Observers
- Unlimited monthly data input per user
- Unlimited data storage length
- 700 API calls per minute
- Observa AI Shelf Scan (requires setup)
- Unlimited dashboard and reporting users
- Ingestion of external sales data
- Customized reporting
- Assigned customer success manager
- Webhook integration
Observa AI
Features
Use our image recognition and artificial intelligence to measure the following KPI’s:
- SKU count
- Facings
- Share of shelf
- Planogram compliance
- Detect redesigned packaging
- Distance to category captain on shelf
Onboarding
Onboarding costs & setup include:
- Creation of training data sets with real-world images that we collect on your behalf
- Gathering and entering product metadata
- AI processing time to train customer-specific neural networks
Pricing
$500 per SKU / 20 SKU minimum.
We encourage entering your competitors’ SKUs so our system can recognize their products in addition to your own, to give a more accurate depiction of your share of shelf.