OUR PRICING

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Observation Services

Expand your reach with our network of Observers

CREDIT BLOCKS 200 1,000 5,000 20,000 50,000
COST PER CREDIT $15 $11 $9 $8 $7.50

CREDIT BLOCKS

COST PER CREDIT

200

$15

1,000

$11

5,000

$9

20,000

$8

50,000

$7.50
CREDITS
Template Observation 1
Add-Ons

Image Recognition

  • Advanced Shelf KPI’s using AI (requires setup)
 +0.10

Additional Data Point

  • Gather more data to any template, over the ones already included
 +0.10

Store Associate Conversation – Insights

  • Conversation with associate to gain insight on how products are performing in-store
 +0.25

Store Associate Conversation – Actions

  • Qualified Observer presenting sales materials to store manager
 +0.5

Merchandising Activity

  • Light merchandising activities such as organizing your product(s), applying coupons, etc.
 +1

• A Template Observation includes pictures, videos, and
questions/answers in the form of one of the following
templates:

− Product Check
− Planogram Compliance
− Promotional
− Competitive Analysis
− Product Recall

• Includes Observa platform access at the Professional level

Observa Platform

Manage your field reps’ observations

Essentials

($25 monthly)
$ 20/mo. annually
  • 1+ Observer
  • 5G monthly data input per user
  • 1 year data storage length
  • 10 API calls per minute
  • Observa AI Shelf Scan (requires setup)
  • Unlimited dashboard and reporting users
  • Standard reporting

Professional

($40 monthly)
$ 32/mo. annually
  • 3+ Observers
  • 20G monthly data input per user
  • 2 year data storage length
  • 200 API calls per minute
  • Observa AI Shelf Scan (requires setup)
  • Unlimited dashboard and reporting users
  • Ingestion of external sales data
  • Customized reporting
  • Assigned customer success manager

Enterprise

($60 monthly)
$ 48/mo. annually
  • 20+ Observers
  • Unlimited monthly data input per user
  • Unlimited data storage length
  • 700 API calls per minute
  • Observa AI Shelf Scan (requires setup)
  • Unlimited dashboard and reporting users
  • Ingestion of external sales data
  • Customized reporting
  • Assigned customer success manager
  • Webhook integration

Observa AI

Use our artificial intelligence and image recognition

Features

Use our image recognition and artificial intelligence to measure the following KPI’s:

  • SKU count
  • Facings
  • Share of shelf
  • Planogram compliance
  • Detect redesigned packaging
  • Distance to category captain on shelf

Onboarding

Onboarding costs & setup include:

  • Creation of training data sets with real-world images that we collect on your behalf
  • Gathering and entering product metadata
  • AI processing time to train customer-specific neural networks

Pricing

$500 per SKU / 20 SKU minimum.

We encourage entering your competitors’ SKUs so our system can recognize their products in addition to your own, to give a more accurate depiction of your share of shelf.

Want More Information?

If you're intrigued, we'd love to tell you more. ATTENTION OBSERVERS: Please email support@observanow.com for any app-related support questions after checking the FAQ. This form will not get a response from our Observer Support staff.